Feasibility studies

Leading the way

THSA’s expert knowledge and understanding of the tourism and hospitality sector provides a leading edge in feasibility studies, market demand assessments and the production of financial forecasts, specialising in:

  • hotel and other accommodation opportunities

  • hotel investment and development

  • restaurants and bars and other food and wine products

  • tourism projects including attractions and transport

  • high level market assessments

  • tourism and/or destination statistics

  • hotel accommodation statistics, RevPAR, ADR, occupancy.

THSA reports provide relevant and comprehensive information detailing economic overview, employment trends, tourism performance and future outlook, visitation profile, hotel supply, tourism forecasts, investment opportunities, hotel growth, supply and performance trends, development opportunities, hotel performance and projected future performance, ADR and revenues.

THSA delivers valuable feasibility reports for investors, developers, government organisations, RTOs and hotel owner/operator entities.

THSA feasibility studies completed

  • Aquis Australia, hotel market demand and feasibility studies, Main Beach Gold Coast and Gold Coast Turf Club opportunity analysis

  • Destination NSW, airport future feasibility study, Lord Howe Island,

  • Austcane Energy, ethanol plant feasibility

  • Destination NSW, cruise shipping infrastructure demand and feasibility, Coffs Harbour,

  • Kalis Group, Crowne Plaza Hobart, market demand, feasibility, operator selection, Hobart

  • City Tattersalls Club, hotel market demand analysis

  • Dubbo City Council, hotel market demand and feasibility, Botanic Gardens hotel feasibility and impact of (free) caravanning and camping study

  • Podia Property Development, boutique hotel demand study and feasibility, Fitzroy

  • Honeycombes Property Group, hotel market demand and feasibility, Townsville

  • Limitless Developments, hotel market demand and feasibility study, Chermside, Brisbane

  • Ranfurley Property Group, market demand and hotel feasibility studies, Burnside and Tarneit, Melbourne West

  • Pro-invest Group, Holiday Inn Express market demand and feasibility studies, Sunshine Coast, Toowoomba, Bendigo and Wollongong

  • Rockingham City Council, market demand and feasibility report, Rockingham Perth

  • Resort Development, Exmouth,
  • Tiger Civil, BIG4 South West Rocks, Resort park redevelopment

  • RAADAS Property, hotel feasibility, Hobart

  • Sovereign Hill Museums Association, hotel feasibility, Sovereign Hill, Ballarat

  • Dungog City Council, holiday park accommodation study

  • Sunshine Coast Council – future business accommodation demand assessment

  • Sunshine Coast Council, market demand assessment holiday parks and self-contained travellers

  • Sunshine Coast Council, peer review, Sunshine Coast Convention Centre feasibility study

  • Sydney Harbour Foreshore Authority, market demand, design and feasibility for a heritage boutique hotel

  • The Potter Group, hotel and serviced apartment feasibility, Broadbeach, Gold Coast

  • Visit Sunshine Coast, tourism performance analysis

THSA Market Assessment Feasibility Image
Hotel Feasibility Study

Our clients



Over the years I’ve had the pleasure of contracting Rodger to perform a range of assignments for Mantra Group and more recently for private equity acquisition plans. Rodger’s understanding of the market and his ability to condense the complex assignments into meaningful outcomes is second to none in the industries he specialised in. I thoroughly recommend Rodger as a professional that delivers tangible results.
Bob East, Chair Tourism Australia, Chair Experience Co, Chair Australia Venue Co

THSA’s independent review of the ultra-luxury lodge ownership and competitive market place was a quality piece of work that has significantly contributed to Baillie Lodges (owned by KSL Capital Partners) understanding of this niche, high yielding segment and the subsequent creation of the strategic M&A plan. Rodger Powell’s intimate understanding of our investment objectives, the unique investment thesis for this asset sub-class and his personal involvement in the process from start to finish were central to the production of a well scoped, thoroughly researched and highly relevant management tool that was delivered at project completion. We will be using THSA again!

Michael Moret-Lalli, Director KSL Capital Partners, Director Baillie Lodges
My experience with Rodger Powell and THSA over the last 15 years has been transformational. I credit much of my success to their cutting edge industry knowledge and technical insight.
Tony Mayne, CEO Tiger Civil, CEO BIG4 Sunshine Holiday Resort

Our experience in working with THSA has seen insightful thought, accurate strategic process and planning and a strong ability to bring relationships together.

Simon McGrath, Chief Executive Officer – Pacific, Accor Hotels

Rodger has been working with me over the last 4 years managing my hotels. It has been a good partnership. Rodger has added value by always thinking about the market that we operate in and combined with his deep knowledge of the operations of the hotels, has been key to increasing the hotels’ performances. We have also teamed up together looking at acquisitions and I have found his insight, drive and work ethic has greatly assisted me in the analysis of these acquisitions.

Philip Carter, Owner and Managing Director, Carter Group

Rodger has an uncommon  breadth and depth of experience across multiple aspects of hospitality and tourism. That alone differentiates him from most in his field, but it’s the focus and passion with which he applies it that really delivers great results for his clients.

Tony South, Global Hotel Development and Tourism Executive

Over the years I have known and worked with Rodger Powell, I found Rodger to be innovative, knowledgeable, more-over practical and efficient in his approach to asset management of hotels, to drive solid returns for the investor. We have also found THSA to be diligent and detailed in undertaking in-depth and focused research on specific markets, identifying their trading potential.

Ron Barrott FRICS, Founding Partner and Chief Executive Officer, Pro-invest Group
Working with Rodger and THSA is a true modern business partnership leveraging his experience, knowledge and insights while working towards a mutually beneficial outcome.
Leanne Harwood, Managing Director, Australasia and Japan, InterContinental Hotels Group
THSA’s deep experience and detailed analytic capability were a given; what really impressed me was their understanding of the market and competitive environment, and the commercial insight they brought around the viability of a new project. Will definitely work with the team again.
Shannon Wolfers, Managing Director, Pacific Equity Partners
Rodger and THSA have been instrumental in assisting in the build and management of our new Crowne Plaza Hotel. His expertise and relationships in the industry are priceless and have been a fantastic asset to our team.
Alexia Kalis, CEO Kalis Property Group, CEO Kalis Hotels
THSA provided valuable insights into the key players and market drivers for the hotel sector, which in turn assisted Lendlease in a range of projects we were considering and pursuing. Rodger has a wealth of knowledge of the industry and is a pleasure to work with.
Jeremy Teoh, Executive General Manager – Strategy, Construction, Lend Lease